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개설일 : 2004/12/26
 

Arirang TV Faces Challenges in the New Year

2005.01.03 00:46 | 기본폴더 | KimcheeGI

http://kr.blog.yahoo.com/kimcheegi/20 주소복사

I guess not many people watch Arirang TV, as the Joongang Ilbo says it might face an uphill battle to stay on the air in 2005:

Arirang TV's future up in the air

January 03, 2005 ㅡ In the coming year, the employees of Arirang TV, Korea's sole English-language broadcasting service, probably won't be worrying about whether they will receive raises. They'll be more concerned about whether they will have jobs in the long term.

Started in 1997 as Korea's first domestic English cable television station, Arirang is faced with dwindling resources and is now on a quest for financial backing, with government funding seen as the best hope.

Arirang's top management, led by its new chief executive officer, Samuel Koo, a former public affairs director for Unicef who was also a Rome-based Associated Press reporter for many years, wants to expand beyond the network's central role of promoting Korea. But to do that, it needs to find more money and fend off possible competition in English-language programming from the country's biggest broadcaster, state-run KBS.


Read the rest of a lengthly (for JoongAng Daily English Edition standards) article about the competition, viewer dynamics, and aspirations of the network that is "Korea for the World, the World for Korea"

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